{"product_id":"9780624093138","title":"Capitec - Stalking Giants","description":"\u003cp\u003eHow do you build a new bank from scratch? What does it require to take on the big four - Absa, Standard Bank, FNB and Nedbank - and to win?\u003cbr\u003e\u003cbr\u003eIn Capitec: Stalking Giants, top-selling business author TJ Strydom tells the gripping tale of a small team of entrepreneurs that in the early 2000's turned a small microlending network into a challenger bank. With their luxurious head offices in Johannesburg, the giants disregard the small Stellenbosch upstart. But once the new bank gains momentum and starts luring droves of customers away from the staid establishment, they are forced to take note. \u003cbr\u003e\u003cbr\u003eBy opening branches while the other banks are scaling down, focusing on personal interaction while the others are automating, and offering services to those South Africans written off as 'unprofitable' by the big four, Capitec bank becomes the biggest success story of the new South Africa.\u003cbr\u003e\u003cbr\u003eAn inspirational, authentically South African story with a good ending.\u003c\/p\u003e\n\u003cdiv class=\"book-contributors\"\u003e\n  \u003cp class=\"contributor-item\"\u003e\n    \u003cspan class=\"contributor-role\"\u003eAuthor\u003c\/span\u003e\n    \u003ca href=\"\/search?q=Author+TJ+Strydom\" class=\"contributor-link\"\u003eTJ Strydom\u003c\/a\u003e\n  \u003c\/p\u003e\n\u003c\/div\u003e","brand":"TJ Strydom","offers":[{"title":"Default Title","offer_id":47381773222051,"sku":"9780624093138","price":320.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/7836\/3555\/files\/img_9780624093138_0192a0cf-0501-48fe-98cc-003e010122a2.jpg?v=1776482043","url":"https:\/\/graffitibooks.co.za\/products\/9780624093138","provider":"Graffiti Books","version":"1.0","type":"link"}