{"product_id":"9781576752739","title":"Be a Sales Superstar","description":"\u003cp\u003eWritten by one of the world's best-known speakers - over 2 million people have heard Brian Tracy speak and over 1.5 million have purchased his audio and video programs - Be a Sales Superstar presents 21 of the most important principles for sales success discovered by the author during a 30-year career. Each of these strategies is time- and field-tested to boost sales and ensure success. Using his personal story as a springboard, Tracy emphasizes the importance of thinking seriously and consistently about the goal and how to achieve it; the necessity of selling optimism along with a good product; and recognizing how crucial high self-esteem is to success. Offering readers a wealth of practical, proven advice on becoming top-notch in the field, the book's chapters include 'Become Brilliant on the Basics' and 'Use Educational Selling with Every Customer.'\u003c\/p\u003e\n\u003cdiv class=\"book-contributors\"\u003e\n  \u003cp class=\"contributor-item\"\u003e\n    \u003cspan class=\"contributor-role\"\u003eAuthor\u003c\/span\u003e\n    \u003ca href=\"\/search?q=Author+Brian+Tracy\" class=\"contributor-link\"\u003eBrian Tracy\u003c\/a\u003e\n  \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Brian Tracy","offers":[{"title":"Default Title","offer_id":47378184700067,"sku":"9781576752739","price":465.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/7836\/3555\/files\/img_9781576752739_444ad61a-8622-474c-a1da-e9ba349deeb7.jpg?v=1776567475","url":"https:\/\/graffitibooks.co.za\/products\/9781576752739","provider":"Graffiti Books","version":"1.0","type":"link"}