{"product_id":"9781781257029","title":"Ego Is The Enemy","description":"\u003cp\u003eA powerful meditation on the nature and dangers of ego, from the author of the #1 New York Times bestseller Stillness is the Key, and Obstacle is the Way - over 1 million copies sold\u003cbr\u003e\u003cbr\u003eIt's wrecked the careers of promising young geniuses. It's evaporated great fortunes and run companies into the ground. It's made adversity unbearable and turned struggle into shame. Every great philosopher has warned against it, in our most lasting stories and countless works of art, in all culture and all ages. Its name? Ego, and it is the enemy - of ambition, of success and of resilience.\u003cbr\u003e\u003cbr\u003eIn Ego is the Enemy, Ryan Holiday shows us how and why ego is such a powerful internal opponent to be guarded against at all stages of our careers and lives, and that we can only create our best work when we identify, acknowledge and disarm its dangers. Drawing on an array of inspiring characters and narratives from literature, philosophy and history, the book explores the nature and dangers of ego to illustrate how you can be humble in your aspirations, gracious in your success and resilient in your failures.\u003cbr\u003e\u003cbr\u003eThe result is an inspiring and timely reminder that humility and confidence are our greatest friends when confronting the challenges of a culture that tends to fan the flames of ego, a book full of themes and life lessons that will resonate, uplift and inspire.\u003c\/p\u003e\n\u003cdiv class=\"book-contributors\"\u003e\n  \u003cp class=\"contributor-item\"\u003e\n    \u003cspan class=\"contributor-role\"\u003eAuthor\u003c\/span\u003e\n    \u003ca href=\"\/search?q=Author+Ryan+Holiday\" class=\"contributor-link\"\u003eRyan Holiday\u003c\/a\u003e\n  \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Ryan Holiday","offers":[{"title":"Default Title","offer_id":47378735202467,"sku":"9781781257029","price":350.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/7836\/3555\/files\/img_9781781257029_8fafed4b-6053-4aad-ae8a-3bdc379975bb.jpg?v=1776586887","url":"https:\/\/graffitibooks.co.za\/products\/9781781257029","provider":"Graffiti Books","version":"1.0","type":"link"}