{"product_id":"9781874940456","title":"Effective Communication","description":"\u003cp\u003eGetting the message across in business. This is the essential guide for office managers, secretaries and students intending to follow a business career. \u003cbr\u003e\u003cbr\u003eThe subject matter covers all the important aspects of efficient management and dealing with customers and clients effectively. \u003cbr\u003e\u003cbr\u003eInterviews, the mass media, advertising, advertisements, meeting procedures, business letters and reports are discussed in detail. \u003cbr\u003e\u003cbr\u003ePractical hints are provided for good language usage and editing. \u003cbr\u003e\u003cbr\u003eThe subject matter focuses on problems and deficiencies in South African businesses. \u003cbr\u003e\u003cbr\u003eCase studies and practical applications offer students the opportunity to test their newly acquired knowledge. \u003cbr\u003e\u003cbr\u003eThe comprehensive bibliography offers a wide range of extra reading on these topics.\u003c\/p\u003e\n\u003cdiv class=\"book-contributors\"\u003e\n  \u003cp class=\"contributor-item\"\u003e\n    \u003cspan class=\"contributor-role\"\u003eAuthor\u003c\/span\u003e\n    \u003ca href=\"\/search?q=Author+L.E.+Erasmus\" class=\"contributor-link\"\u003eL.E. Erasmus\u003c\/a\u003e\n  \u003c\/p\u003e\n  \u003cp class=\"contributor-item\"\u003e\n    \u003cspan class=\"contributor-role\"\u003eAuthor\u003c\/span\u003e\n    \u003ca href=\"\/search?q=Author+A.+Bowler\" class=\"contributor-link\"\u003eA. Bowler\u003c\/a\u003e\n  \u003c\/p\u003e\n  \u003cp class=\"contributor-item\"\u003e\n    \u003cspan class=\"contributor-role\"\u003eAuthor\u003c\/span\u003e\n    \u003ca href=\"\/search?q=Author+D.+Goliath\" class=\"contributor-link\"\u003eD. Goliath\u003c\/a\u003e\n  \u003c\/p\u003e\n\u003c\/div\u003e","brand":"L.E. Erasmus,A. Bowler,D. Goliath","offers":[{"title":"Default Title","offer_id":47377387126947,"sku":"9781874940456","price":445.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/7836\/3555\/files\/img_9781874940456_eee89996-c0e8-4ca9-8ce4-b5cefb81935d.jpg?v=1776608717","url":"https:\/\/graffitibooks.co.za\/products\/9781874940456","provider":"Graffiti Books","version":"1.0","type":"link"}