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ISBN: 9781785127441 | Published: May 1, 2025 | Soft Cover

Hubris Maximus

Hubris Maximus

Regular price R 425
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The rise, fall, and revival of the Caesar of Silicon Valley.
Elon Musk famously leads his companies from a bully pulpit, cutting through red tape whenever possible with little regard for the fallout. Musk's approach to business and politics is truly singular - he alternately seems to be either in complete command or on the verge of a meltdown, and many in his orbit have had their lives upended by buying into his utopian vision.
From the chaotic launch of the Tesla Cybertruck to his decision to reshape Twitter into 'X' as part of his self-proclaimed mission to defeat the 'woke mind virus', Musk is seemingly drawn to public controversy, yet he has emerged from these turbulent moments more influential and powerful than ever.
Hubris Maximus offers an unprecedented insight into the motives and mindset that have driven Musk's stratospheric rise to power. In this cautionary tale about the pitfalls of magnetic leaders, Washington Post journalist Faiz Siddiqui offers a gripping portrait of a uniquely messy and lucrative period in Musk's career, one which has seen him ascend into a key role in Trump's administration.

Author Faiz Siddiqui

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