What to Do When you Want to Give Up

Being an entrepreneur is hard. What do you do when all the financial indicators are telling you your business is failing and you are a failure too? You know that you do have something special to offer and can ultimately succeed, but how do you overcome the odds of entrepreneurial failure?

In his first book Raiz looked at what is takes to start a new business, in this, his second book, he explains how to get past the temptation to give up on your own business. Raiz uses a case study to show entrepreneurs how to face down the ultimate business survival questions:

- Do I concede or do I carry on?
- Do I find a way to build my business or do I get a job?
- Do I follow my head or risk following my heart?
Allon has faced the same challenges himself and has coached countless business people through their own entrepreneurial journeys.